NEWAI-drafted nudges in pidgin, Yoruba, Igbo, Hausa

Know your customers.
Get paid.
Grow.

Business operations, made simple. Invoices, payments, inventory, and customer tracking — all in one place.

14-day free trial No card required WhatsApp Business API Cancel anytime
FT
Fabric trader
Lagos Island Market
How it works

“I supplied three caterers on credit and stopped chasing after a while — it was getting awkward. I put the debts into Pade and let it handle the reminders.”

What Pade does
Sends polite WhatsApp nudges on your behalf — no awkwardness, no manual follow-up
Adaeze Suya Spot
via Pade · auto-sent 10:02am
Hi Mrs Bisi 🌅 friendly reminder — ₦185,000 from your last order is now 14 days due. Reply 1 to pay today, 2 to schedule. Thanks Ma!
10:02
1 — sending now ✓
10:11
Works with the tools
your business already runs on
WhatsApp
Instagram
Paystack
Flutterwave
The problem

Running a business on WhatsApp — without the tools to actually run a business.

Across Lagos, Onitsha and Kano, ₦12.7 trillion in informal trade runs on trust and memory. Customers forget. Payments slip. Regular buyers go quiet. Pade makes all of it visible.

The old way

Spreadsheets, sticky notes, awkward voice notes.

You forget who owes what until cash runs short
The chase falls on you — voice notes, calls, side-eye at events
Customers ghost. You write off ₦400k a year and call it “bad debt”
Debt collectors take 30%+ and burn the relationship
The Pade way

One dashboard. Know everything. WhatsApp does the work.

Every customer visible — who owes, who's about to buy, who's gone quiet
AI drafts the message in your tone — friendly, firm, or final
Sent on WhatsApp, the channel your customers actually read
Keep the relationship — and the money
How it works

Invoice. Collect. Know your business.

Built for someone who runs a business, not a software company. Most users send their first invoice or pay link within 4 minutes of signing up.

New invoice
MB
Mama Bisi Foods
Bisi & Sons Provisions
2 cartons palm oil + indomie x 8
185,000
Send
01 / 03
Create an invoice in 10 seconds
Type the customer name, what they bought, and the amount. Pade generates a professional invoice — or a pay link — instantly.
Tone
🤝 Friendly⚖️ Firm⚠️ Urgent
Good morning Ma 🌅 Gentle reminder of ₦185,000 from last supply. Reply 1 to pay today or 2 to schedule. Thank you Ma 🙏
02 / 03
Collect via Pay Link or WhatsApp
Share a pay link directly or let Pade draft a WhatsApp message that sounds like you — friendly, firm, or urgent. One tap to send.
Payment received
₦185,000
Paystack · TRF/2026/050711:24am
Receipt auto-issued✓ sent to customer
03 / 03
Payment matched. Receipt sent.
Customer pays via Paystack, transfer, or USSD. Pade reconciles the payment, updates your records, and fires a receipt to the customer. You barely lifted a finger.
What's in the box

Everything a Nigerian business needs to run better.

No half-baked features. Pade owns the full loop — invoices → payments → inventory → intelligence → growth.

Invoices that look professional
Generate clean PDF invoices in your brand. WhatsApp, email, or print. Track viewed → paid in real-time.
Shareable pay links
Create a payment link once — share it in your WhatsApp status, Instagram bio, or SMS. Customers pay without any back-and-forth.
Every Nigerian payment rail
Paystack, Flutterwave, Moniepoint, OPay, USSD, transfer, cash. Pade auto-matches and reconciles.
Inventory tracking
Add your products, track stock levels, and record sales — without a separate app or spreadsheet.
Business reports
Sales, collections, top customers, week-over-week cash flow. Built for someone who hates pivot tables.
WhatsApp Business, native
Not a link. Pade IS your business inbox — auto-replies, payment options, receipts. Customers never leave WhatsApp.
Customer intelligence
Pay-rate, lifetime value, days-since-last-order. Know who to keep, who to watch, who to follow up with.
Automated payment reminders
Day 7 friendly. Day 14 firm. Day 30 urgent. Set the rhythm once — Pade handles the follow-up.
The alternatives

Why Pade beats spreadsheets and doing it alone.

Spreadsheets only track the past. Memory misses regulars. Pade does the thinking for you — from ₦5,500/month.

Spreadsheets
WhatsApp + Excel + memory
Debt collectors
Take 30%+ of recovery
RECOMMENDED
Pade
from ₦5,500 / month
Setup time
1 day
2 weeks
4 minutes
Recovery rate
Low
Medium
Higher
Cost per ₦100k recovered
your time
₦18,000+
₦400
Keeps the relationship
Works on WhatsApp
manual
AI drafts messages
Auto-matches payments
Receipts + invoices
manual
Naija languages
sometimes
Built for real business problems

The problems Pade is designed to solve.

If any of these sound familiar, Pade was built for you.

I run a provisions shop and I extend credit to almost everyone. I used to keep a notebook, then a spreadsheet, then nothing — because none of it actually told me who to chase or when. I needed something that does the chasing for me.
PS
Provisions seller
Owner · Ibadan
The messages come out sounding like me — not like a debt collector. My customers actually reply.
FT
Fabric trader
Balogun Market · Lagos
I used to write everything in a jotter. Now I just tell Pade what I sold on WhatsApp and it records it.
FV
Food vendor
Catering & supplies · Abuja
The weekly briefing on WhatsApp is the part I didn't expect to like. I open it every Monday before I open the shop.
FD
Fashion designer
Tailoring & aso-ebi · Port Harcourt
First time in years I actually know who owes me what. And I didn't have to do anything awkward to find out.
AS
Agro supplier
Wholesale · Kano

These reflect the real problems Pade is designed to solve. We're early — our users are finding their voice.

Pricing

Built for any size. Pays for itself in week one.

No setup fees. No per-message charges. No commission on recovered debts. Cancel anytime.

Free
₦0forever
Start free
20 customers · 50 debts
3 reminder nudges / month
5 invoices / month
Chat with Pade AI on WhatsApp
Ask Pade balance & business questions
Inventory management
Auto-record sales & debts from chat
Media analysis (receipts, photos, docs)
Auto-mark invoices as paid from chat
Invoice & payment alerts on WhatsApp
Pade initiates new WhatsApp conversations
Weekly WhatsApp briefing
Payment links
Auto-escalation rules
MOST POPULAR
Pro
₦5,500/ month
Start 14-day trial
Unlimited customers, debts & reminders
Unlimited invoices
Auto-record sales & debts from chat
Detect payment intent in messages
Media analysis (receipts, photos, docs)
Auto-mark debts & invoices as paid
Invoice & payment alerts on WhatsApp
Pade initiates new WhatsApp conversations
Weekly WhatsApp business briefing
Payment links (Paystack / Flutterwave)
Auto-escalation rules (Day 7, 14, 30)
Team management & roles
Data export (PDF / Excel)
Advanced reports & analytics

No setup fees. No per-message charges. Cancel anytime. Switch to yearly and save 24%.

Ibrahim Samson
Founder & CEO · Pade
Why we built this

“Every solution I found wanted to change how the business operated. None of them wanted to improve how it already did.”

Goods go out on WhatsApp, money arrives days later, and there's no clear record linking the two. Pade tracks it, follows up, and tells you — without asking you to work differently.

We're building toward a future where every small business in Nigeria has the same intelligence a large company's finance team has — without the overhead, the consultants, or the new systems to learn. A business brain that lives where you already work, grows with you, and handles the parts that shouldn't need your attention.

14-day free trial · no card

Your business,
running better.
Starting today.

Built for Nigerian businesses that know their customers, get paid on time, and never lose track of what's happening.

✓ No card required✓ Cancel anytime✓ Built in Nigeria